Creative Branding - ABCD Haus

Strategically positioned on Bilinga's immaculate shores, PIPIS unveils 19 luxurious half-floor beachfront abodes that redefine coastal opulence. An esteemed venture by the Siera Group brought to life with Ellivo Architects' design precision, PIPIS is the epitome of sun, sand, and sophistication.

SERVICES

3D Renders
Animations
3D Walkthrough
Photography

“Volume Vision's speed, responsiveness, and flexibility have been invaluable. Their high-quality renders and animations bring our building designs to life in a way that's visually stunning. When we needed to clarify spatial aspects of a specific unit, they quickly produced a photorealistic walkthrough that removed all uncertainties about size and views.”

Brent Thompson
Siera Group

THE CHALLENGE

The Siera Group faced a dual-fold challenge: appeal to a discerning audience and navigate a slow-moving market with escalating construction expenses. They needed creative assets that would resonate powerfully and give them a strategic edge in a challenging marketplace.

We delved deep into the intricacies of PIPIS's design, crafting detailed interior walkthroughs for both the lower and upper-tier apartments. These immersive virtual tours ensured potential buyers could navigate and familiarize themselves with the living spaces, empowering them with the clarity to make informed decisions.

THE APPROACH

Recognizing the allure of the panoramic vistas at PIPIS, we seamlessly combined authentic background imagery with precision 3D balcony renders, giving potential buyers an authentic and captivating glimpse of the views from their future balconies.

To combat the market's existing challenges, we introduced our Sales Presentation Software—a cohesive platform that integrated walkthroughs, animations, unit views, floorplans, and real-time availability. This potent tool provided the sales team with the flexibility to present and engage from any location, on any device, fundamentally transforming their sales approach. We delved deep into the intricacies of PIPIS's design, crafting detailed interior walkthroughs for both the lower and upper-tier apartments. These immersive virtual tours ensured potential buyers could navigate and familiarize themselves with the living spaces, empowering them with the clarity to make informed decisions.

IMMERSIVE WALKTHROUGHS

Our meticulously designed walkthroughs fortified PIPIS's promotional endeavours, showcasing the beachfront locale, premium finishes, and expansive living zones.

They provided a vivid, tangible connection for potential buyers, making envisioning life at PIPIS effortless.

DYNAMIC SALES TOOL

Our Sales Presentation Software was a catalyst for PIPIS. Amidst market inertia and spiralling expenses, our digital platform consolidated all visual assets into an intuitive interface.

It optimized client engagement, enriched the buyer's journey, eliminated the need for a physical sales centre, and significantly curtailed costs.

RENDERS & ANIMATIONS

Our renderings for PIPIS weren't just visuals; they were crafted to capture the Gold Coast's authentic beauty.

Using strategic mid-morning lighting and a coastal colour scheme, we presented a realistic and appealing view, ensuring potential buyers experienced the project's true essence.